Design & Development
Websites built to carry a campaign
Your website is where every interview, post and briefing eventually sends people. If it's slow, confusing or out of date, all that effort leaks away.
Our in-house design and development team builds websites, campaign microsites, evidence hubs and interactive reports for organisations that need to be taken seriously. Clean design, responsive on every device, accessible to WCAG 2.2 AA and fast enough to hold up when a story breaks and traffic spikes.
Why beautiful isn't enough
Many excellent studios build impressive websites. Far fewer know what to put on them, or how to get the right people to visit. A campaign site needs clear arguments, credible evidence, a newsroom journalists can use and a way for supporters to act, all updated as the story moves.
How Parley is different
Our designers and developers sit next to our strategists and media team. Content, structure and design are planned together, so the site says what it needs to and ranks for the searches that matter.
We're faster and more cost-effective than most specialist studios, which is why several London PR agencies already send their own web projects to us.
What’s included
- Discovery, information architecture and content strategy
- UX and visual design, including brand identity where needed
- Development on WordPress, headless CMS or static builds
- Accessibility to WCAG 2.2 AA and performance optimisation
- Multilingual sites, including right-to-left languages
- Online newsrooms, evidence libraries and petition tools
- Security hardening, DDoS protection and uptime monitoring
- Hosting, maintenance and support plans
How we work
-
Discover.
Goals, audiences, content and technical needs.
-
Design.
Wireframes, then full designs, reviewed with you.
-
Build.
Developed, tested on real devices and populated with content.
-
Launch and look after.
Go live, monitor and keep improving.
Questions we’re often asked
Which platforms do you build on?
Most often WordPress or a headless CMS, chosen for how your team will actually use it. We'll recommend what suits you, not what suits us.
Can you protect a site that may be targeted?
Yes. For clients in contested situations we build in DDoS protection, hardened hosting and monitoring from day one.
Do you work with other agencies?
Yes, often on a white-label basis. Talk to us about partnership rates.
Need a site that works as hard as your campaign?
Most of our work starts with a quiet call before anything reaches the press. Tell us what's happening. We'll tell you honestly whether we can help.
Talk to us